Finding a company’s voice.

Dow Jones is a worldwide news and information powerhouse, with prestigious brands including The Wall Street Journal, Dow Jones Newswires, Factiva, Barron’s, MarketWatch and Financial News.

Project Info

Dow Jones 
Intranet Design, Internal Communications System

A shift in perception

DJ came to UP to assist in shifting perception of the brand. This began internally developing a new intranet site and a program to speak with employees. Instead of using static pdfs sent via the internal email system. UP developed a dynamic email template, and created one-off web pages developed in Muse to allow for completely unique designs, created within 24 hours. The effort received recognition from PR Magazine as internal communications campaign of the year.